Detailed analysis should be pushed into the execution phase of your campaign. Always, always double-check your links are working and point to the right destinations. SEO is marketing. It's important that it be presented and treated as such, no matter how important a technical foundation is to the discipline. All the major search engines -- Google, Yahoo!

Identify What's Working and What Isn't with regards to doorway sites

I discuss that in the upcoming section Getting those product URLs. I'm going to make a shout out to the smart guys over at Shopify--would you kindly consider enabling HTTP/2 on your servers? Are keyworded domain names worth the trouble? My biggest pet peeve about the SEO community is the inability to understand anything outside of search engines.

Facts about user generated content that will make you think twice

I'm not sure what Google did to remove the George Bush result. Not brain surgery complicated, but not as easy as Sure, we'll do the SEO when we build your site. Title tags are the document definitions, that you can see in various places around the web, including the tab in your web browser. If you can, get a sample of links the company has built in the past.

Concentrate really hard on your site's reputation management

The unfortunate answer is - yes, it is a content issue. Okay, try rodent directory. I think that ranking number one these days, is more about market share and visibility than just ranking number one for an industry term. Gaz Hall, a Freelance SEO Consultant, commented: "It gives you a lot more followers and users who like your content and who are loyal enough to you to share what you produce!"

Bucket brigades based on hits

If you own or control the content of all the sites displaying the same duplicate content, then you should either rewrite the content so it is unique across all the sites or apply a cross-domain canonical tag and choose which site you want to be the source of the content and which sites are copying it with authorisation and acknowledging that the content isn't theirs originally. This is a somewhat advanced tactic when it comes to SEO. These networks are against Google's terms of service and using them is a quick way to ensure you find yourself in hot water with Google . Therefore, not making the investment may be costing you future business you will never get.