Shared hosting is a benefit for new sites on a budget. SEO isn't magic or voodoo. I know some SEO consultants will make you believe they possess magical powers and only they can optimize your website, but don't listen to them. Somewhere, amongst the responsive web design and the pay-per-click marketing campaigns, advertising has lost its effectiveness. Journalists get pitched hundreds of times a day.

Actionable tips on domain authority and Pinterest

When it comes to using keywords for your site do not simply pepper it with them lest you suffer a penalty. Keyword stuffing is frowned upon by search engines and users alike. However, strategic keyword placing is good. Google recommends responsive web design instead of individual pages for mobile and desktop. Responsive web design is a setup where the server always sends the same HTML code to all devices and CSS is used to alter the rendering of the page on the device. The safest way to ensure there are no duplicate content problems is to use a rel=canonical tag on the republished article. This will tell Google that the linked article is the original and therefore should be indexed, and any ranking benefits will be passed through. Some business owners are content with learning about and implementing a few basic SEO strategies for their websites. This is a good start, but the full power and potential of SEO will never be fully realized.

Various points on search engine optimisation (SEO) related to keyword density

But thanks to Panda and Hummingbird, if you include too many, you'll end up getting your client's site penalized. At the same time, you want to show that you're creating quality content for your visitors and linking to relevant, authoritative sites in your niche is a good thing. In a WordPress CMS, these should be easily editable on the page level for each of your web pages. It was an expensive and time-consuming hassle to clean it all up, so instead of letting it happen to you, prevent the problem by securing your site.

Random musings on landing pages

One of the most important parts of a keyword optimization strategy is the research. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. All of this internal processing knowledge is contained within the semantic network and organized on a conceptual basis. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "Many business websites are constructed with a lot of extra plug-ins and features that don't add much to the functionality of the underlying pages."

Education is the best legacy when it comes to keyword stuffing

However, don't make any assumptions. If you establish that even the ranking of the competitors is also fluctuating, it means that the cause of the issue is SERP. The only problem is you have a poor 3G connection, meaning each website loads so slowly that you quickly give up. Search engines can't read images, so if you don't give them specific alt tags you're missing out on an opportunity to add additional keywords to your website.