Engagement and interaction brands through social media are important. Although title tags and meta descriptions have been known on-page SEO factors for years, they're often neglected in favor of more visible page SEO elements like the body content. The author's site gains exposure to the hosts audience as well as SEO value (ranking power). Company leaders view marketing expenditures as non-revenue-generating activities.

Follow the best practices outlined herein for web 2.0

Adobe Flash is an app within a web page that allows multimedia streaming and user interaction. If you have the content or product that people want to see, it is only natural to attract inbound links. Just imagine a situation where you have a great article with a boring headline that doesn't trigger emotions or create a curiosity gap. I can already hear the crickets chirping... Typically, even simple keyword research will provide you with guidance on structuring and optimising your website.

Don't forget search engine spiders

When people have questions, they type them into Google. That is why Hummingbird came about. Over time, the search engines have become smarter and can actually recognize what a piece of content is about. Link and link popularity/link exchange is a factor favoured by many seo professionals though I personally believe that while link popularity can certainly be a factor in improving search engine page ranking, it's not nearly so important as search engine optimisation and in fact too many of the wrong type of links can actually reduce page ranking! People either go to Google to find something quickly, or they go there to find something they can trust. For speed, they'll be happy with paid ads. For confidence in quality, they'll opt for organic search results. Pretty simple, right?

Include details on content when organising your search optimisation strategy

That means that if you are still using "black-hat" practices or have acquired a site that has received a hit from these updates, you will have to wait quite a while before realizing the fruits of your clean-up efforts. Common extensions that appear at the end of URLs are .htm, .html, .shtml, .php, .jsp and .asp. Think about it for a second. Gaz Hall, from SEO Hull, had the following to say: "However, going down the path of skipping on-page optimization is a difficult one and no longer an option when trying to achieve top rankings."

Where are you seeing the fastest movement in the SERP's?

There's just so many different variables The bottom line is that SEO is a whole lot more than just optimizing your page titles and writing good content. It?s my personal belief that the citations that matter most for your business are the ones that rank highest for your business by geographic market. Search engines may not always use your meta description, but it is important to give them the option. Search engine algorithms combine hundreds of factors to determine where your site appears on search engine results.